Now I am a Senior Graphic Designer and Creative Lead with over 18 years of experience shaping ideas into strategic visual experiences.

My work lives at the intersection of design, storytelling, and execution, with experience across editorial design, branding, and large-scale environments. I am especially passionate about bringing ideas into the physical world, translating concepts into tangible pieces across formats and scales, from detailed print collateral to large-format installations.

Throughout my career, I’ve contributed to high-impact projects across corporate and experiential spaces, managing processes from concept through production with precision and intention. My expertise allows me to bridge the gap between design and execution, ensuring that every detail is carried through to the final result.

Earlier in my career, I founded and led KEP Magazine, a specialized publication in graphic design based in Venezuela, where I served as owner and editor for three years. This experience strengthened my editorial vision, content direction, and ability to build design-driven narratives from the ground up.

Beyond my professional work, I am actively involved in the design community as part of AIGA Dallas, where I contribute to multiple initiatives and currently serve as The Deck Chair, leading and supporting a group of 50+ designers in the development of collaborative creative projects.

My entrepreneurial initiatives and ventures have also been featured in various media outlets.

I bring a proactive, solutions-driven approach to every project, with a strong sense of ownership and a commitment to delivering work that is both visually compelling and expertly executed.